Services
As a food specialist, Nicholette will assist you to build and expand your brand by making your offering appear and taste better
than ever before. Nicholette offers a range of exceptional services and her mission is to offer an all round solution to your
every food need.
If these services don't quite fullfull your requirements, let's discuss it and see what we can work out for you.
Although there is not a direct focus on 'brand enhancement', all the other services contribute to this in some
or other way. This could be through making your product visually appealng (food styling) or just through consistant use
of your product with recipe development or recipe standardization.
Benefits
- Strong brand leads to strong customer loyalty
- Customer loyalty leads to better interest (sales) of your product as well as making sure your customers return to you
This is a consulting process by which the guidelines of the project is discussed and established. This service goes beyond
understanding a basic brief and helps the client to consider the options available as well as brainstorm the process moving forward.
Benefits
- Feasibility evaluated before any big decisions are made
- Best services for project chosen
- Together the client and Nicholette can create something timeless
- Client involvement through the whole process
Food styling is the creative and realistic presentation of food for cookbooks, catalogues, brochures, websites, magazines, food products
and much more.
A food stylist main aim is to create appetite appeal, to seduce the senses and persuade consumers to cook a certain dish, eat at a
desired restaurant or purchase a certain product.
Bottom line is that a food stylist is responsible for organizing the food, sourcing the ingredients, arranging for shopping,
pre-production of food, production of food on the shoot and the final inviting presentation of the food under the camera.
Benefits
- Food must look good – many times the first point of convincing someone to try your offering is by how it is represented
- Makes food look visually appealing and desirable
- Most people feast first with their eyes and then with their palates
- Creates appetite appeal
- Persuades customers to purchase a promotional project
Recipe development is a written communication tool. A recipe is developed to combine ingredients in a specific procedure to meet predetermined
standards or meet specific creative objectives.
These services include concept development, recipe research, brainstorming sessions with clients as well as the final cooking, creation and testing of a recipe.
Recipe development can be applied to numerous applications i.e. brochures, website content, restaurant menus, deli’s, bakeries,
retail stores, recipe cards, publications, cookbooks, the list is ever expanding.
Benefits
- Increase visibility of product
- Increase product promotion (usage)
- Shows range of your product use
-
Can enhance other brand related initiatives such as
- Healthy cooking
- Family related activities revolving around food such as home cooked meals – supported by the ‘Slow cook movement’
- Can also be used for diet / ingredient specific needs
Recipe testing consists of testing either existing or newly created recipes. Recipes are often tested for accuracy, ease of use or
minor adaptations.
A successful recipe is one that can be repeated with consistent results, can easily be prepared easy to follow steps that are in
logical sequence , it must be concise, interesting, pleasing to the senses and economical.
Benefits
- Consistent brand
- Make sure that the presented recipe can be produced successfully
- Repeated or consistent results every time the recipe is made
This is the process of tailoring a client’s recipe to suit a particular purpose in a specific food service operation. It requires
repeated testing and the application of recipe development and testing fundamentals.
Recipe standardization is the process of making a recipe suit a specific purpose in a particular food service operation.
Benefits
- Ensure that you reflect a consistent brand
- Consistent food quality. Standardized recipes provide the same recipe outcome no matter who is preparing them
- Cost effective as money is saved by controlling over production as well as improved inventory levels
- Increased employee confident as recipes eliminate guesswork, decrease the changes of producing poor quality products
- Customer satisfaction. Standardized recipes provide the same recipe outcome no matter who is preparing them
- Simplifies costing of menu items
- Simplifies the training as production and other staff members can become familiar with the recipes quicker because recipes have the same format
A menu is one of the important aspects for the success of any foodservice establishment.
Nicholette offers a range of services that can help you get your menu working for you and add that unique dimension that
sets your menu apart.
We can provide a new perspective and inspiration, assist with concept development, research and design finding the right
concept for your establishment (and location), assist to offer signature items with a WOW factor, as well as the training
required to ensure your staff is proficient.
Benefits
- Having a great ambiance, food and presentation is sometimes just not enough. It is a shame to put so much effort in these other areas and then have a menu that does not reflect your brilliance
- Generates interest in your offering
- Enhances brand image
- Can add excitement to the food and your brand
- Can reflect seasonal trends and keep your brand fresh
Here are some of the additional bridging services that I offer. Some of them fill the gaps, others just keep the ball rolling.
- Prop shopping
- Cookbook collaboration
- Food assistant services
- Vendor sourcing
Benefits